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Advertising Week 2024: Unlock Video Performance with GenAI and Creator Marketing We're announcing new ways for advertisers to improve their campaign performance with updates to our video ecosystem, creator content and suite of generative AI ad creative tools.
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Best Practices
Tips ·
Performance Talks: CMO Corner with Etsy’s Raina Moskowitz
Last month during Advertising Week in New York City, Meta’s Nicola Mendelsohn sat down with Raina Moskowitz, Etsy’s Chief Operating and Marketing Officer.
Tips ·
Three steps to optimize your performance with creative diversification
Marketers are maximizing their campaign performance by using a creative diversification strategy to give AI-enabled tools more ads to choose from.
Tips ·
How dentsu helped drive a 789% sales increase with Meta lead generation ads
Learn how media agency Carat helped to drive a 789% increase in sales for Post Office, the UK’s largest services provider, by focusing on Meta’s website lead generation solution
Inspiration ·
How Kargo’s investments in creative automation are boosting ad performance
Kargo's investment in creative automation boosts ad performance by leveraging data-driven personalized ads and better shopping experiences.
Tips ·
Sizzling Marketing Insights from Meta’s Restaurant Summit
Meta's Restaurant Summit reveals latest strategies, trends and best practices helping marketers boost sales, engagement and loyalty.
Tips ·
How Meta install referrer delivers more comprehensive Android app promotion measurement
Discover how Meta has built app measurement solutions to meet the challenges of the evolving advertising ecosystem.
Announcements ·
Advertising Week 2024: New Brand Suitability Controls
At Advertising Week 2024 Meta launched new brand suitability controls on Facebook and Instagram.
Announcements ·
Advertising Week 2024: Unlock Video Performance with GenAI and Creator Marketing
At Advertising Week 2024, we’re announcing new ways for advertisers to improve their campaign performance with updates to our video ecosystem, creator content and suite of generative AI ad creative tools.
Announcements ·
A new whitepaper from Meta that explores the transformative power of AI in marketing.
A new whitepaper from Meta that explores the transformative power of AI in marketing.
Tips ·
How Universal Pictures and EssenceMediacom maximised audience reach and brand lift through Meta platforms
Learn how Universal Pictures and EssenceMediacom maximised audience reach and brand lift through Meta platforms
Announcements ·
Watch all the content from Meta’s 2024 Global Agency Summits
Meta's Global Agency Summit 2024 brought agency professionals from across the world together for events aimed at providing them with the necessary tools and insights to thrive in a rapidly evolving digital landscape.
Announcements ·
Introducing new tools to drive holiday sales and reach customers with diversified creative
To give advertisers more options to reach customers with the right message at the right time we’re introducing new ad tools to turn interested shoppers into new customers.
More from Meta for Business
Tips ·
Performance Talks: CMO Corner with Etsy’s Raina Moskowitz
Last month during Advertising Week in New York City, Meta’s Nicola Mendelsohn sat down with Raina Moskowitz, Etsy’s Chief Operating and Marketing Officer.
Tips ·
Three steps to optimize your performance with creative diversification
Marketers are maximizing their campaign performance by using a creative diversification strategy to give AI-enabled tools more ads to choose from.
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